The rapid advancement of artificial intelligence (AI) offers transformative potential for businesses, enabling unprecedented efficiencies and innovations. However, alongside these benefits, there are significant risks that must be managed carefully. Companies today face a unique set of challenges, particularly from AI threats like deepfakes, which can compromise the security of intellectual property and financial assets.
The Threats AI Poses to Businesses
Deepfake technology, which leverages AI to create realistic but fake video and audio content, has emerged as a potent weapon for scammers. These sophisticated forgeries can convincingly mimic the voices and appearances of real people, leading to a rise in AI-driven scams. One notable scam is the “Boss” deepfake, where fraudsters impersonate company executives to trick employees into transferring large sums of money or divulging confidential information.
Numerous cases have emerged where employees received seemingly urgent instructions from their CEO, only to later discover they were deceived by a deepfake. These deepfakes are perpetuated by both outsiders and insiders. In fact, the misuse of AI by insiders is growing as it combines AI’s sophisticated capabilities with insider knowledge, making it harder to detect and prevent.
Additionally, the rise of remote work has introduced a new risk: deepfake hires. Scammers can use deepfake technology to create false identities, successfully passing online interviews and securing employment. Once hired, these impostors can access proprietary information and systems, posing a significant threat to companies.
Employing AI for Positive Outcomes
Despite these risks, AI also holds immense potential for positive applications within businesses. When implemented ethically, AI can enhance various functions and improve overall efficiency. For example:
- Regulatory Compliance: AI can assist companies in staying compliant with ever-changing regulations by continuously monitoring and analyzing relevant legal requirements.
- Contract Management: AI-powered tools can streamline contract management processes, ensuring that agreements are considered, negotiated, and reviewed both accurately and timely.
- Administrative Tasks: Routine administrative tasks can be automated using AI, freeing up employees to focus on more strategic, revenue-generating activities.
To harness these benefits while mitigating risks, companies must adopt a proactive approach to AI safety. This involves several key steps:
Employee Training and Education
Educating employees about the potential threats posed by AI, particularly deepfakes, is essential. Training programs should be designed to help employees understand the importance of verifying unusual requests with supervisors, especially those involving sensitive information or financial transactions. This practice can help prevent scammers from exploiting gaps in the company hierarchy.
PostHire’s Continuous Workforce Screening
One of the most effective tools available today in monitoring the source and ensuring workforce integrity is PostHire’s Continuous Workforce Screening program. This advanced technology continuously scans nationwide criminal court filings, providing near-real-time notifications to company authorities if an employee’s involvement in criminal activities outside of work raises concerns about their motivations, job integrity, and ability to fulfill their responsibilities. Detecting an employee’s criminal or rule-breaking conduct outside working hours can safeguard the company before it’s too late.
Protecting IP and Financial Assets
To safeguard IP and financial assets from AI threats, companies should implement layered security measures. This includes multi-factor authentication, regular audits of access controls, and employing AI tools to detect and prevent unauthorized access and fraudulent activities. Establishing rigorous IT authentication protocols, especially for access to sensitive systems, data, and accounts.
Foster a Culture of Vigilance
Creating a culture of vigilance where employees feel responsible for security and are encouraged to report suspicious activities can significantly enhance a company’s defenses against AI threats. Regular communication from leadership about the importance of security and updates on the latest threats can keep security top of mind.
Balancing the benefits of AI with the responsibility of protecting the organization requires a comprehensive approach. Educating employees, utilizing advanced screening tools like PostHire’s Continuous Workforce Screening, and implementing multi-layered security measures, is imperative for companies to fully capitalize on the advantages of AI while effectively minimizing risks. As AI continues to evolve, staying informed and vigilant will be critical to ensuring that innovation is coupled with the highest standards of security and integrity.
For a cost-free 90-day screening of your company’s workforce, contact Peter Collins, PostHire’s CRO, at peter@posthire.com.